Author(s): Kevin Dutton
"*What do newborn babies and psychopaths have in common? What are the best ways to win arguments and resolve conflict? Has our ability to change minds, like the mind itself, evolved? *Extreme Persuasion is about a special kind of persuasion that which can instantly disarm even the most discerning mind, with an incubation period of seconds. This is the kind of high-wire psychological espionage that, in the right hands, can dismantle any conflict, but that in the wrong hands can kill. *From the political genius of Nelson Mandela or Winston Churchill to the malign but fascinating powers of con-men and psychopaths, via weeping politicians and frogs that mug each other, Kevin Dutton's brilliantly original and revelatory book explores what psychology can teach us about the techniques of persuasion, the mojo of influence that only the yodas of persuasion and the grandmasters of martial arts possess. *Dutton shows that each of us has an innate ability to influence others: like IQ, there is a spectrum of p"